ASEA is a growing direct-sales phenomenon born from the vision, passion, and Fortune-500 experience of company founder Verdis Norton.

Paul Taira rich and diverse background is manifest in his various roles as a strong and effective leader. He is a former U.S. Marine combat infantry sergeant and a veteran of Operation Desert Shield/Storm, and was the Technology and Training Analyst for a billion dollar health care company in California. He left the Health System to become the Chief Information/Chief Technology Officer for a startup dot-com company that went public to a peak market value of $240M In 2001, Paul made a bold decision; disenchanted by corporate politics he left his high-profile position in corporate America behind. I was working in an environment where logic didn't prevail, he says. I did some research and found that with today work environment, most people jump around from job to job, and statistically most people have to continue working past retirement age. I knew I had to do something different. Paul was introduced to network marketing. The idea of creating consistent and residual income made much more sense to me than what I had previously been doing trading time for money. With 16 years of full-time experience in the network marketing industry, Paul understands and appreciates the concept of generating residual income. For Paul, becoming involved with ASEA has been a breath of fresh air.